Azalina Eusope, a fifth-generation street food vendor, moved to San Francisco a decade ago. The only thing that could comfort her in the early days settling in and learning English was the food she grew up eating, so the pastry-trained chef cooked for herself, family and friends often. Over time, word got out about her home-cooked meals, and her hobby eventually turned into a business in 2010. Eusope, whose grandmother sold coconut rice out of a basket she carried between villages, had always wanted to become a lawyer, but found herself in the family business after all. “This is the kind of food that reminds me of my culture, my family, my memories,” says Eusope. “You can’t turn it away. It’s in your family and in your soul. Somehow it’s going to come and find you.” And it’s a good thing she got into the family business. In 2009, Bon Apetit magazine named Eusope one of “10 Top Upcoming Chefs” for 2010. She was also honored by Women’s Initiative for Self Improvement for being an “Enterprising Woman on the Rise” in 2012. She’s even catered food for President Obama!